diff --git a/src/components/analytics/GoogleAnalyticsReporter.tsx b/src/components/analytics/GoogleAnalyticsReporter.tsx
index 8e2335c0fb..aa2f681baf 100644
--- a/src/components/analytics/GoogleAnalyticsReporter.tsx
+++ b/src/components/analytics/GoogleAnalyticsReporter.tsx
@@ -4,6 +4,8 @@ import ReactGA from 'react-ga'
 import { RouteComponentProps } from 'react-router-dom'
 import { getCLS, getFCP, getFID, getLCP, Metric } from 'web-vitals'
 
+import { GOOGLE_ANALYTICS_CLIENT_ID_STORAGE_KEY } from './index'
+
 function reportWebVitals({ name, delta, id }: Metric) {
   ReactGA.timing({
     category: 'Web Vitals',
@@ -31,5 +33,15 @@ export default function GoogleAnalyticsReporter({ location: { pathname, search }
   useEffect(() => {
     ReactGA.pageview(`${pathname}${search}`)
   }, [pathname, search])
+
+  useEffect(() => {
+    // typed as 'any' in react-ga -.-
+    ReactGA.ga((tracker: any) => {
+      if (!tracker) return
+
+      const clientId = tracker.get('clientId')
+      window.localStorage.setItem(GOOGLE_ANALYTICS_CLIENT_ID_STORAGE_KEY, clientId)
+    })
+  }, [])
   return null
 }
diff --git a/src/components/analytics/index.ts b/src/components/analytics/index.ts
index a9969051cb..01f046badf 100644
--- a/src/components/analytics/index.ts
+++ b/src/components/analytics/index.ts
@@ -1,12 +1,17 @@
 import ReactGA from 'react-ga'
 import { isMobile } from 'utils/userAgent'
 
+export const GOOGLE_ANALYTICS_CLIENT_ID_STORAGE_KEY = 'ga_client_id'
 const GOOGLE_ANALYTICS_ID: string | undefined = process.env.REACT_APP_GOOGLE_ANALYTICS_ID
+
+const storedClientId = window.localStorage.getItem(GOOGLE_ANALYTICS_CLIENT_ID_STORAGE_KEY)
+
 if (typeof GOOGLE_ANALYTICS_ID === 'string') {
   ReactGA.initialize(GOOGLE_ANALYTICS_ID, {
     gaOptions: {
       storage: 'none',
       storeGac: false,
+      clientId: storedClientId ?? undefined,
     },
   })
   ReactGA.set({