ENHANCEMENT: Improve confusing UX for title and titleOverride

[rolandschuetz]

• This is a UX enhancement.
• Version: Neos 8.3 (currently all Neos versions)

Current Behavior

I have interviewed several editors, and the behavior of "Title" vs. "Title Override" is for non-developers completely unclear. This makes sense, since it's not explained and an integration detail. SEO experts I talked to recommend to set both with different namens, but "override" sounds like you are doing something dangerous.

Recommended Behavior

Let's change the labels and also use the same placeholder logic as in the open graph data:

The title placeholder generation might need to be adjusted, see #186

Code override to test

'Neos.Neos:Document':
  properties:
    title:
      ui:
        label: 'Title in menus'

'Neos.Seo:TitleTagMixin':
  properties:
    titleOverride:
      ui:
        label: 'Title in the browser window'
        help:
          message: 'This title is displayed in the browser window and in search engines. It is set as the <title> tag in the HTML.'
        inspector:
          editorOptions:
            placeholder: 'ClientEval: node.properties.title'

'Neos.Neos:Document':
  properties:
    title:
      ui:
        label: 'Seitentitel im Menü'

'Neos.Seo:TitleTagMixin':
  properties:
    titleOverride:
      ui:
        label: 'Seitentitel im Browserfenster'
        help:
          message: 'Dieser Titel wird im Browserfenster und in Suchmaschinen angezeigt. Dazu wird er im HTML als <title> Tag gesetzt.'
        inspector:
          editorOptions:
            placeholder: 'ClientEval: node.properties.title'

Open questions

Should we override the document title in the SEO package or where to put this change?

[mficzel]

I agree that „title override“ is confusing but would prefer to only adjust the label of the title override field.

How about: „Special Title for Browserwindow“

[Sebobo]

When I discuss with editors what labels they want to have adjusted we usually chose "SEO Title" for this. Because that's what they care about. In a small tab you anyway cannot read anything beside the hostname. I think in WP it's the same label.

[rolandschuetz]

I think SEO-Title would be a big improvement. The point of "Title" it then still unclear, which is not optimal.