Implement PageSpeed Insights optimizations to improve website performance

[iAnonymous3000]

Based on the PageSpeed Insights reports from March 14, 2024, our website's performance, particularly on mobile devices, needs improvement. To enhance the user experience and optimize the website, we should implement the following changes:

PageSpeed Insights Report:
https://pagespeed.web.dev/analysis/https-hushline-app/hir4t3hwor?form_factor=desktop

Mobile Performance Issues

• Overall Performance score: 66
• Largest Contentful Paint (LCP): 11.3s
• Total Blocking Time (TBT): 60ms
• Cumulative Layout Shift (CLS): 0.002

Desktop Performance Issues

• Overall Performance score: 89
• Largest Contentful Paint (LCP): 2.1s
• Total Blocking Time (TBT): 0ms
• Cumulative Layout Shift (CLS): 0

Recommended Optimizations

1. Properly size images: Resize images to match their display dimensions. Potential savings of 4,979 KB on mobile and 4,964 KB on desktop.

2. Serve images in next-gen formats: Convert images to newer formats like WebP or AVIF, which offer better compression. Potential savings of 4,631 KB on both mobile and desktop.

3. Investigate LCP element load time: Identify the cause of the slow loading time (11.3s) for the Largest Contentful Paint element on mobile and optimize it.

4. Fix crawlable links for SEO: Ensure that links on the website are accessible to search engine crawlers.

Tasks

• Audit all images on the website and resize them to appropriate dimensions
• Convert images to WebP or AVIF format
• Identify and optimize the LCP element on mobile
• Implement a caching strategy for static assets
• Make links crawlable for search engines
• Conduct thorough testing on various devices after implementing optimizations

Improving the website's performance, especially on mobile, will lead to a better user experience, increased user engagement, and potential improvements in search engine rankings. Implementing these optimizations should be a high priority.